I came across Apilio in the last month and tinkered with it trying it out with a particular product where I was looking for a particular result. I created two logic blocks for that one product so it would do two different things. It worked well and I was very pleased. I was planning to tinker with it more to see what else I might do or how I could use Apolio with my growing home of IoT. An opportunity to get creative and be innovative. Unfortunately, this subscription (while I appreciate an innovator wants to monetize his creations) really puts a wet blanket on tinkering to find out what I can do with Apilio and if it’s the right product for me to continue on with. There have been a number of good suggestions in these comments about how the current subscription plan might be revised to give new and light-use users an opportunity to explore and get hooked and add to the Apilio community with their intellect. The current subscription tiers are just too limiting and unnecessarily so. I think what may be overlooked by Apilio is that a subscription which does not allow room for folks to tinker for free indefinitely and get hooked on the product is perhaps a little short sighted. The future viability of Apilio is arguably based upon the innovative uses the community of users do with the product and bringing new users t the community. You need that community and want it to grow. The current subscription approach does not encourage people to come try out and use the product and does not encourage users who have dipped their feet into the water to stay. In my instance, I just started and created two logic blocks, which would require the most expensive subscription. That cost threshold - for a user that just started to tinker with Apilio - does not encourage me. Hopefully, Apilio will reconsider the structure on its subscription plans to provide more leeway for light users to work with the product and explore. Perhaps, a free user-plan for those using 4 logic blocks or less. And, for heavy users, a subscription plan like that Apilio has announced already. Light users may eventually become heavy users and Apilio will reap the reward of those users moving into the paid subscription plan to pay for their heavier usage, and Apilio also benefits from the innovation those light users bring to the community. Apilio might also consider other ways to raise revenue - sell advertisement space on its web pages - it’s a perfect platform for smart product manufacturers to advertise their products. (Interestingly, by selling advertisement space, it creates an incentive for Apilio to bring more users and traffic to its webpages and free usage within a set framework is probably one of the best ways to encourage people to come, use and stay - look at how community forums for enthusiasts of a particular area have worked for years.) . Apilio, thanks for a neat product/service and hopefully, you’ll reconsider the structure of the subscription tiers.